Engini is a New Zealand company based in Albany,
Auckland. The company was envisioned on the opportunity
to provide remote, managed, secure and user friendly
backup and recovery solutions to the New Zealand and
Pacific Rim region.
The opportunity developed based on the need for managed
online backup and recovery services. This service
will enable companies to better understand, protect
and manage their data and IT resources.
The backup solution works across a range of computing
devices - fixed, mobile and wireless. The products
used enable the provision of end-to-end solutions
and services for the deployment, protection, management
and recovery of critical business data and systems.
The goal of the Engini service based approach is to
remove the complexity traditionally associated with
backup tasks by assembling best of breed solutions,
in a manner that leverages the strengths of each component.
In so doing we enable efficiencies and reduce the
service cost of delivery to the end user, thereby
improving customer satisfaction and accelerating their
return on investment.
The service offering of Engini to the marketplace
is around three key strategies:
| 1. |
Firstly, to provide a hosted, managed backup
and recovery service through an outsource model |
| 2. |
Secondly, to leverage existing relationships
and to position the business in Auckland to promote
a healthy corporate image |
| 3. |
Thirdly, to differentiate from the competitors
with a specific emphasis on managed backup and
operational recovery of critical business data
and systems |
The emphasis on our value proposition of a centrally
managed, automated and secure backup and recovery
service that is efficient and cost effective will
provide the competitive edge over business rivals
in the market.
